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Recipe Based Social Network

Published 03/26/2012 and rated Ratingstars5 5 out of 5 stars
by Shel Gatto
What can you use the app for?

KeepRecipes is an online cookbook that gives users a place to store and share their favorite dishes. The site incorporates social tools, which includes a homepage activity feed, user profiles and the ability to follow other users. Recipes are displayed on the user’s profile with a large image and the recipe name. Users can also comment on and share recipes using Facebook, Twitter and email. An area on the site is dedicated to celebrities in the culinary industry, which includes cookbook authors, cooking school founders, private chefs and food business professionals. A list of food blogs is available as well. Users can view the most read blogs or explore by topic. The cookbooks area promotes published cookbooks and featured authors.

KeepRecipes screenshot
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What is the history and popularity of the app?

hroughout the web. The website was founded by the KartMe team. It was a project that was intended to promote charity cookbooks created with the help of Chefs Masaharu Morimoto and Anita Lo along with author Mark Bittman and model Lauren Bush. Funds obtained from the sale of cookbooks go towards the American Red Cross in Japan and Project FEED. KeepRecipes has earned positive reviews from sites like KillerStartups. The most appealing aspect of the application is its ability to make online recipe storage easy and organized.

What are the differences to other apps?

KeepRecipes combines social networking with recipe organization. Elements of both activities make the website useful and unique. Users can get to know other food fanatics or pick and choose recipes that look good for the occasional special meal. The website is very easy to navigate and gives the user a number of ways to explore food. Users who prefer to get more involved can check out the many blogs. Others can discover popular cookbooks and their authors or simply search and store recipes.

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How does the web app look and feel to use?

KeepRecipes utilizes a professional design that favors a light background and sleek graphics. The color scheme is diverse, but in a low key sort of way. A colorful narrow bar underlines each navigation link that runs across the top of the page, complementing the matching dashed lines that add style to the site’s logo. The user interface is clutter free and relies on larger thumbnail images of dishes rather than a simple text title to entice users to try a recipe.

How does the registration process work?

A new user can join the KeepRecipes community by clicking the gold “Get Started” button along the upper, left side of the homepage. The form on the next page includes a blue “Sign Up with Facebook” button for users who prefer to connect with their social networking account. Others can fill out the form below, which asks for a username, email address and password. Next, the user is asked to select interests to follow as well as any friends they would like to invite or add. The last step invites the user to add the KeepRecipes browser button. Any of these steps can be skipped if the user prefers to do so.

What does it cost to use the application?

n the KeepRecipes community for free. There are no subscription fees and the user is not required to make any purchases. The site promotes cookbooks, but the user is not required to buy anything to maintain account access. Users can explore as many recipes as they like and receive access to all features. There are no restrictions and only one membership level available. This is definitely a good way to encourage users to sign up and give KeepRecipes a try.

Who would you recommend the application to?

KeepRecipes is ideal for anyone who loves to find new recipes online as well as those who are interested in celebrity chefs, cookbooks or other culinary topics. The site is essentially a social hub for all things related to food and food preparation. Users have to spend nothing and can enjoy all content and features currently offered on the site. Blogs and recommended cookbooks allow curious users to learn more while recipes provide something for everyone to enjoy.

  • Blogs sorted by food category provide additional tips and information
  • Recommended cookbooks and featured authors are listed
  • User recipes can be added and shared online
  • Follow feature lets users track their favorite contributors
  • Browser button makes it easy to add recipes

KeepRecipes video

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KeepRecipes pricing

FREE - Permanently free version

Mobile versions

Iphone app

Iphone app




KeepRecipes on Twitter

Link to app information

Company blog